Milan Design Week : Materials Village – The Hub of Material ConneXion dedicated to Materials at Superstudio will be a significant part of Salone del Mobile Milan 2016 starting from today morning at Milan.
Materials Village, the hub of Material ConneXion Italy, dedicated to materials, new technologies and sustainability, has become increasingly large, from third edition of this event. In this context, the latest innovations of the materials library was presented starting from 11th March this year.
The 2016 edition has grown to occupy the entire outdoor area in the garden of Superstudio and two adjacent areas. Designing of the venue, consisting of “houses” as in a real “village”, each one dedicated to a project linked to the world of materials and production processes will be great as always.
There will be a special installation of 3M, born from the creative collaboration between 3M Design and Stefano Boeri — the perfect combination of sustainable architecture, technology of materials, and applied science.
Presenting the new edition of Materials Village, Emilio Genovesi CEO of Material ConneXion Italia said: “we are very happy, the project in the recent years has grown both in size, going from 500 to 1500 sq m, both in the number of companies involved in addition to the quality of the projects submitted. From this year it is also enriched by cultural contents with the debate to be held at spazio Ansaldo on “Architecture and matter, between natural and artificial”, in collaboration with the architect Stefano Boeri.”
The fields of application are various: ceramics, textiles, architecture, interior, furniture, home appliances, packaging, lighting and finishes.
More than 30 companies are participating, including: 3M, BEKO, OLTREMATERIA, DUPONT, CHRISTIAN FISCHBACHER, ELITIS, NOVACOLOR, ASSOCIAZIONE DEI DESIGNER BASCHI, IPM ITALIA, XL EXTRALIGHT, GEMANCO DESIGN, MERCK, TEXCLUBTEC, POZZI ELECTA, RADICI GROUP, TA LI, TREVIRA, WINDTEX VAGOTEX, TILESKIN, NATURTEX, LANDMAKING, GALLERIA CAVOUR GREEN, LINEAVERDE, EASYGREEN, BIOHABITAT, LATIFOLIA, PHYTOS, ESSENZE DI LUCE, SOFA SOFT, MEDIACOM.
Many events in the program are planned. There is an evening dedicated to leading designers and architecture studios. Bookstore Spazio Ansaldo will host a debate “Architecture and matter, between natural and artificial”, with the architect Stefano Boeri and Eric Quint, Chief Design Officer of 3M and other architects. There is also a Cooking show planned with Alessandro Borghese, testimonial of Beko, a leading company in the field of household appliances. Throughout these evenings Alessandro will present recipes based on the theme of Colour.