LONDON’S ARCHITECTURE INFLUENCES THE RUG COUTURE

Kasthall Sweden : The influence from London, a city with dramatic buildings, rain shimmering pavements and grand hotel lobbies can be seen in three new hand tufted rugs from Kasthall. The designer Maja Johansson at Kasthall design studio has created the new Core, Pebble and Pearl that will be launched at Salone del Mobile 2016 in Milano. Kasthall’s deeply rooted craftsmanship in Swedish traditions has been preserved and together with the designers input creates a new DNA that will lead the product development forward. These results can be seen in Maja Johanssons design with a strong futuristic design idiom – a game for the eye with its three-dimensional textures and unexpected pattern.

London's Architecture Influences The Rug Couture at Kasthall Sweden

In Pictures : Rug Pearl by Designer Maja Kohansson

“I want to highlight our beautiful base materials such as worsted wool and a small segment of the finest linen that give a patina effect within the pattern. They are a reflection of the materials found in the beautiful rooms our rugs often end up in. Stone, leather, velvet, glass, plastered walls and rough surfaces. A raw elegance that will light up the room,” says Maja Johansson, designer.

London's Architecture Influences The Rug Couture at Kasthall Sweden

In Pictures : Carpet Core By Maja Johansson

Maja Johansson is an innovative textile designer specializing in woven textiles, fibre and colours. She challenges traditional weaving techniques by developing new structures and investigates the effect of mixing various materials. After graduating from her MA in textile design at the Royal College of Art in London 2012 she started to work for Kasthall.

London's Architecture Influences The Rug Couture at Kasthall Sweden

In Pictures : Rug Pebble by Designer Maja Kohansson

For over 125 years the craftsmanship has continuously developed its techniques. The new design team has collaborated with some of the best designers and architects in the world to continuously experiment and renew old traditions all to develop the production and push it forward. With open eyes to the world’s influences Kastthall’s craftsmanship and exclusive natural materials face new ideas and challenges everyday. Unchanged is the sense of quality, it will never be out of fashion.

Kasthall have hand tufted their rugs in their studio in Kinna since 1972. Like painting a canvas with yarn – skilled craftsmen use an air pressured gun to push the yarn onto the rug. Hand tufting gives endless variations in terms of patterns and shapes – if they can be painted by hand they can be hand tufted. Every hand-tufted rug is checked, completed by hand and as final step, personally signed by the craftsman.

Photo Courtesy : Kasthall Sweden

LONDON’S ARCHITECTURE INFLUENCES THE RUG COUTURE

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